Welcome to episode 72 of This Week Online Today, where I will be talking to you about the big online news that has been happening this week today to make sure that you are ahead of the game when it comes to running your online brand successfully.
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In this episode of This Week Online Today, I talk about the following:
- the proposition about making the influencer marketing space more honest and genuine
- the intentions by global brands to increase spending but focusing on quality instead of reach
- remembering a recent viral tweet which heavily criticised staged adverts by influencers
- why you should never “fake it till you make it”