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Ahmed Khalifa

WordPress SEO, Personal Development, Bookish

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content marketing

How to Become a Better Blogger

28th May 2019 - By Ahmed Khalifa - Tagged With: blogging, content, content marketing, personal development

How to Become a Better Blogger - blog feature image

Let’s get one thing clear; if you don’t have a blog section on your website (not including elsewhere), get one set up now.

If you have already done this, then the next step is to make it a useful resource for your audience, and that is a continuous challenge.

So, how do you get better at blogging? How can you improve your blog writing skills and know that you are going in the right direction?

[Read more…] about How to Become a Better Blogger

How to Use Quora for SEO & Content Marketing

12th February 2019 - By Ahmed Khalifa - Tagged With: content marketing, seo

How to Use Quora for SEO and Content Marketing blog feature image

If you are not familiar with Quora, it is the largest online question and answer platform, where people (mostly) ask genuine questions and receive answers from those who have the knowledge and expertise about that particular topic.

It sounds very simple but, since its launch in 2009, it has grown into a huge platform with over 300 million monthly unique users. And because of that, it can be an absolute goldmine for SEO and content marketing.

[Read more…] about How to Use Quora for SEO & Content Marketing

How You Can Find Related Keywords Directly on Google…in Just Seconds? [Video]

11th July 2018 - By Ahmed Khalifa - Tagged With: content, content marketing, semrush, seo, seo tools

Header image for post about how to find related keywords on Google in seconds

It’s all well and good that you have done your keyword research prior to putting together your new piece of content.

But sometimes you might want to find related keywords (or even new ideas) that can either expand your existing content or to come up with ideas for a brand new one.

Doing some additional keyword research is required, but it doesn’t always have to be a chore, as you can do so directly on Google search result.

[Read more…] about How You Can Find Related Keywords Directly on Google…in Just Seconds? [Video]

How the Google Wildcard Search Can Unlock Endless Content Ideas? [Video]

24th January 2018 - By Ahmed Khalifa - Tagged With: content, content marketing, google

Blog post header for Google Wildcard Search

For many of us who use Google, there are obvious things you can do when it comes to finding what you’re looking for.

Just type the keyword, phrase or question into the search bar and look at the results.

But there are some very clever advanced Google search tips that can help you unlock further ideas, be it when picking what keywords to choose or thinking of content ideas.

Enter the Google Wildcard Search – a powerful way to look at other related keywords using asterisks (*).

[Read more…] about How the Google Wildcard Search Can Unlock Endless Content Ideas? [Video]

10 Content Structures That You Can Use On Any Platform Today

6th September 2017 - By Ahmed Khalifa - Tagged With: content, content marketing

Many people underestimate how important structure is when it comes to creating your own content.

This includes a blog post, videos, news article, podcasts, video games, books, movies…just about any form of content on any platform.

Think of a content structure like a skeleton – without it, your content would collapse into one big messy blob.

[Read more…] about 10 Content Structures That You Can Use On Any Platform Today

10 Ways ‘Google Trends’ Can Seriously Help Take Your Content to the Next Level

23rd August 2017 - By Ahmed Khalifa - Tagged With: content, content marketing, google, seo

Blog post about Google Trends: How it can take your content to the next level?

You know when you’re in high school, there is the pressure to be one of the cool kids?

It’s not necessarily because you want to blend in, but because you want to move with the crowd and go in the same direction as them.

And if you don’t follow the trend, you risk falling behind.

It’s kind of the same when it comes to understanding the search trend before creating your content.

[Read more…] about 10 Ways ‘Google Trends’ Can Seriously Help Take Your Content to the Next Level

Nobody Reading Your Blog? Why You Should Persist

8th April 2017 - By Ahmed Khalifa - Tagged With: blogging, content, content marketing

Main image of "Nobody Reading My Blog?" Why You Should Still Persist blog post

“Nobody is reading my blog.”

You’ve heard all the stories and blog posts about why you should start your own blog.

So feeling all motivated, you did just that.

You started your WordPress site and created your blog posts.

But you checked Google Analytics and noticed that…surprise surprise…no-one is reading them.

You even called your mum to read it.

And hooray, you now have one visitor.

But then you remember that your mum is probably not your target audience.

[Read more…] about Nobody Reading Your Blog? Why You Should Persist

How to Create Crap Content

2nd March 2017 - By Ahmed Khalifa - Tagged With: blogging, content marketing

creating crap blog content on WordPress

In a world where we are continuously fed with sales pitches, marketing schemes, promotional material and spammy content, we have to be alert and aware of deceptive tactics and shockingly “crap” content.

We have to shift through all the junk to find the good stuff, like the scene in Star Wars: The New Hope where they are stuck in the trash compactor.

Sifting through all crap content is like this scene from Star Warn: The New Hope
Yup, an absolute mess. Like the amount of junk on the web. Image courtesy of Lucas Film/Disney

The danger is that we become blind to more and more content. Even “banner blindness”  is a genuine concern for many advertisers.

Because it’s tiring, isn’t it?

Not only that, it’s ineffective – yet it still exists.

So, crap content must be in demand, and we just have to meet that demand. So I thought of listing out different ways you can excel at creating crap content.

[Read more…] about How to Create Crap Content

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