In this episode, I get personal and talk briefly about my journey to podcasting, why I wanted to do it and what I got out of it.
If you are an avid podcast listener, most likely you will not be familiar with what goes on behind the microphone and the steps that is taken to make sure that a podcast episode goes up. It’s hard work, but it can be fun too.
This is an episode where you can learn about what YOU can get out of podcasting just by going with my own experience. Because it’s not about getting more traffic and bringing in business. There are many other benefits that come from it too.
Audacity – http://www.audacityteam.org/
Ahmed Khalifa: And here we go. This is IgniteRock podcast, where one week I interview those who are doing awesome stuff with WordPress. The other week, I shared some tips and advice on making the most out of your online business and career. Thank you for tuning in. Now, let’s get straight on to the show.
So episode 26 of the IgniteRock podcast. It’s not a landmark. I know that it’s not a landmark, but I’d like to think that by now, I have an idea of how it works, how podcasting works, the whole process behind it, and what it feels like to be a podcaster as such.
It’s great. I’m loving it. I’m absolutely loving doing this whole podcasting thing. One thing if you want to look at it in a broad sense is that podcasting is easy to do. All you have to do is you talk to a microphone, make sure it’s recorded, obviously, and you publish it on your host and maybe on your site and that’s it.
Job’s done. At the same time, it’s actually really, really hard to work and time-consuming if you really want to get into it and you really, really want to do it properly.
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There are so many things that goes on behind the scene when it comes to doing podcasting. It’s not something that you’d know when you listen to other people or what goes on behind the scene. Obviously, I knew about it but it’s not until you get into it you’d realise how much work goes on. There’s just a lot of things like the editing part, listen to it, do the audio editing, maybe you want to also … I like to also add a post on my site to mention that the podcast is live.
Then the whole promotions side of it. You do your social media. You do your newsletter. Mention it to everyone that this episode is live. If you are one of the people who like to interview people, that’s the whole other process at work, because you have to look for people to interview who are in your field, in your topic. The whole process of looking, finding the most appropriate one, and the whole on-boarding processing in making sure that everything works fine, the timing, the scheduling.
It’s a lot of work. It really is a lot of hard work, and it’s a learning experience, a really good learning experience. I really, really do enjoy it. It doesn’t matter how hard it is, I’m still going to keep on going because I’m actually really, really loving it. Why did I even want to podcast in the first place? Not like I had to do it, but it’s just something that I wanted to do. Why do I do it? One of the things that I always love to do when it comes to consuming content online or offline, I love to listen to podcast as a method of consuming content. When you can go around your day-to-day thing, you can go do your shopping, do your chores, or go to the gym, anything you want and you can listen on-the-go kind of thing. I love that.
With video, you have to sit down and focus. You can’t exactly walk around a watch video until you bang into that lamppost. You can’t do that. You have to focus on your video and that’s it. With podcasting, you can just go about with your day-to-day business and learn as well at the same time. I love that. You can’t go wrong with that at all.
Another thing that I really like is that when you get into it, podcasting, also when you listen to it, you start to look up to many people who are podcasters as well. There are so many out there that I look up to. A few would be the Smart Passive Income by Pat Flynn, I like to listen to The Fizzle Show, Amy Porterfield as well is another one, and James Altucher, Tim Ferris, these are another couple as well, and Marie Forleo as well. There are so many people out there that are really, really good at what they do. You can’t help but aspire and admire what they do as well. That’s one of the reasons why I wanted to podcast. I wanted to give it a shot.
There’s also another type of content for me to produce. You have your whole blogging and the like, and you have your whole doing your video and things like that, but I want to do podcast. It’s an audio format. Eventually, it will be in a text format when I publish it in my site. But it’s essentially audio and it’s just another format of content I wanted to do.
What do I get out of it, though? What do I get out of podcasting and what are the benefits of it? One of the main reasons that I wanted to do podcasting as well is to improve my communication skills and also be more articulate when you’ve taken to on audience. But you have to do that. You can’t get away too because mumbling your way through it. Since I was young, I’ve always had that problem. I always had that speech problem. I had hearing problem, which had an impact on that as well. That affects you. It made you think about how you’re suppose to communicate. At the same time, it’s just the whole communication skills. It’s in the process. Even when you interview people as well, that’s also another part of communication skills that I have to think about as well.
I wanted to improve all of that, and podcasting helps me to do that. You learn on-the-go as well as you go along.
I think … What I’d like to think anyway that compared to my first podcast until now, I would like to think I have improved and this is only 26 episode in. It’s great. When you talk to people, when you go out and talk to people normally on a day-to-day thing, you don’t really think about the way you communicate, but when you talk in a podcast and you’re talking to an audience, I’m more self-aware. I’m conscious that I have to up my game in terms of communication. And podcasting really has helped me to do that.
One of the major benefit is that it’s also another form of traffic to my site. Of course, I will have to admit that. There’s nothing wrong with that at all. When you have another form of traffic in your site like podcasting and some unique audience as well, you’re not fairly going to have the same people going through your site in podcast and compares you. For example your newsletter could be completely different audience. It’s just another form of traffic source for me when I tell people to visit a page on a site. It’s great.
One thing I really love about podcasting as well is it allows me to connect and build relationship with my audience, with you guys, It’s awesome. It really, really is cool where to connect with people. You can do it, of course, with blogging and video as well absolutely. But with podcasting, it’s just another way, and I’d like to talk to you guys and share that journey with you, and also making sure that you learn as well from what I have to say and it’s great. It’s a really, really good way and a really personal way of connecting with your audience as well.
Speaking of being personal, you can really get personal on your podcast as well. When you’re talking to an audience, it’s easy to get personal compared to writing, because of the emotion that’s involved now. Don’t get me wrong. Obviously, you can get emotional when you’re writing. But when you’re podcasting and when you’re talking to an audience, you can know it instantly what emotions they’re feeling right now. You can be having a rant. You could be happy. You could be affected. You could be going crazy. You could feel it. You can feel it without even the person talking to you telling you how they feel.
With writing, you might need to guide you to get into it. You’ll get a sense of it but it’s a whole different connection and being personal when it comes to being emotional on podcasting compared to being emotional when you’re blogging as well.
There’s one thing I never thought I would do ever in my lifetime, and that is to learn the basic of audio editing. It’s just a small scope to have. It’s a nice thing to have. I use Audacity at the moment for that. It’s a great tool. It’s great, you know. It’s not something that essentially in my lifetime. Maybe one day, I will outsource it to an expert in these things, but when you understand the basic of audio editing and you understand the lingo and what goes on behind the scene and the process. You make it easier for yourself to outsource eventually and talk to the person who’s doing it for you. You can speak the same languages. It’s a benefit. It’s not something that I ever thought I would do. But I did it, so it’s great. I’m loving that as well.
Finally, one of the major benefit of podcasting is that when you are interviewing and especially when interviewing people, you get to know more people and you make new friends along the way as well, and you connect with more people. That’s great. It’s really, really cool to do that. If you have in my previous episodes, I do interview people as well, and I’d like to interview a variety of different creative and interesting people who are using WordPress for whatever reason they want to use it for. It could be for their business or their hobby or for personal branding, wherever it is. But you also build that relationship with him, you connect with him and you make new friends. Just go ahead. You can’t really complain about having more connections than … especially for the valuable one.
I love the relationship side of it as well. I really love getting to know more people. That’s it, really. It’s a very short and sweet episode and I hope you enjoyed it. But just for me to tell you “What do I get out of podcasting?” Well, really, I get heck of a lot out of podcasting. Despite all the hard work that goes on behind the scene to produce every single episode, it’s worth it. I’m loving it. I’m not going to stop. I’m going to keep on going. I hope you guys would do that as well. I hope you guys join me in that journey either continue to talk to you, to teach, to show you what you can do to help you with whatever you do with your online business and online visibility. I hope to speak to you guys soon. Again, thank you very much for listening to this show.
Thank you for listening to the IgniteRock podcast. I hope you have enjoyed the show. If you want to show notes, all you have to do is visit IgniteRock.com/podcast.
Don’t forget also to leave a review on iTunes if you have enjoyed the show. It would make me a very happy guy and I would really, really appreciate it.
In the meantime, let’s rock with WordPress.
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