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How to Find Your Competitors’ Top Content in Minutes? [Video]

3rd December 2018 - By Ahmed Khalifa Leave a Comment

Have you ever wondered what your competitors’ top-performing content based on Google organic search is?

It’s all well and good that you want to focus on your content and get it to perform as high as possible in terms of traffic, engagement and conversion. But sometimes, we need to look at our competitors to see what are they doing.

Some people might think it will be useful to do that to get content ideas, which is true, but there is a lot more to it when you look at the top content of your competitors.

DuckDuckGo Review: Why I Use “DDG” as My Default Search Engine (Even as an SEO)?

23rd January 2019 - By Ahmed Khalifa 3 Comments

There is a very good chance that you use Google, not just as your main search engine, but as part of your everyday work.

The fact that they’ve become a major part of many people’s lives is a testament to how well they have done since they burst onto the scene back in the 90s and pushed aside everyone who came their way.

But as we learn more about privacy, combined with how much I know about Google (which is too much) when experimenting with SEO, I had always been concerned by the way Google is dominating the search engine market and what they do with that level of monopoly.

How You Can Find Related Keywords Directly on Google…in Just Seconds? [Video]

23rd January 2019 - By Ahmed Khalifa Leave a Comment

It’s all well and good that you have done your keyword research prior to putting together your new piece of content.

But sometimes you might want to find related keywords (or even new ideas) that can either expand your existing content or to come up with ideas for a brand new one.

Doing some additional keyword research is required, but it doesn’t always have to be a chore, as you can do so directly on Google search result.

Bounce Rate vs Exit Rate: What’s the Difference & Why Should You Care?

23rd January 2019 - By Ahmed Khalifa 2 Comments

One of the most common metrics that we all spend a lot of time looking at on Google Analytics is the glorious “bounce rate”.

I’m not sure why, of all the metrics, bounce rate gets the most attention, potentially after the number of sessions and pageviews on Google Analytics.

Especially when there is also another mystery-related metric called “exit rate” which can also offer valuable insights, and potentially more important insights into your website’s performance than bounce rate.

What is WordCamp & 12 Ways it Can Benefit You & Your WordPress Site

23rd January 2019 - By Ahmed Khalifa 4 Comments

If you are using WordPress in any shape or form, there is a possibility that you’ve heard of this thing called “WordCamp”.

And if you’ve never heard of it, then you are missing out. 😲

One thing about the WordPress community is that they make a huge effort and go to extreme lengths to create a better experience for all WordPress users.

And organising a WordCamp event is one way of doing that, and in this post, I am going to explain what WordCamp is and why you must go to at least one WordCamp in your lifetime.

Because the last thing I want is for you to have FOMO just because you couldn’t go or you’re not sure about it until the event has passed…and it was awesome!

How to Find Your Organic Search Competitors in Minutes [Video]

23rd January 2019 - By Ahmed Khalifa Leave a Comment

To keep an eye on the market, many of us would go to Google to search for keywords related to our industry to learn more about our competitors and what we are facing.

It’s all well and good searching Google and finding hundreds of options there, but it’s not exactly a smooth process.

And if you want to know more about your competitors, like their approximate traffic, the keywords they are targeting, their ranking, etc., it’s not that straightforward on Google.

But there is a way to do it in minutes, and in this post, I will show you how using a paid tool (with a free trial option) called SEMrush.

Two-Factor Authentication (2FA): What is it & Why Should I Use it?

23rd January 2019 - By Ahmed Khalifa Leave a Comment

Before diving into the importance of two-factor authentication and why you must use it, it’s important to set the scene.

Over the years, we have witnessed a massive increase in the number of websites suffering the consequences of a hack. It seems to be more and more common that we see news about companies losing their users’ personal data as a result of cybercrime.

Sometimes it’s because of carelessness, like using the same password in multiple websites (seriously, don’t do that!). It could be because of their ancient security system not being able to keep up with the highly sophisticated attacks. It could be because you have left yourself logged-in on public computers.

But even if you think you have everything set-up, nobody is immune to attacks, and there is a good chance your site could be in the firing line at some point by the hackers.

Why You Should Not Always Use WordPress Plugins to Solve Your Problems

23rd January 2019 - By Ahmed Khalifa 2 Comments

Anyone who uses WordPress is bound to use at least one plugin on their site. Because our website would not be as good without them.

So to all the developers and companies out there who have created WordPress plugins, we salute you for making our lives easier when it comes to managing our websites.

Because of the number of plugins out there and how easy it is to use them, it’s so easy to go overboard and start installing them frantically on your site when you want a new feature or something is not working.

But as much as they can help improve your site, they can also hold you back too, and this post will explain why you should not always depend on just plugins.